AGP Executive Report
Last update: 6 hours agoAgency Moves: Mediapro has launched SozialFirst, a social media agency offering content production, analytics and fan-engagement services. Brand Watch: Tesla has renamed its driver-assistance feature “Tesla Assisted Driving” on European sites after regulators challenged the previous name as misleading. Production: Sobatech is using a centralised remote-production setup to deliver localised feeds for the F4 Spanish Championship and Eurocup-3. Global Sales: Spain is taking prestige dramas and reality formats to MIPCOM, with titles led by Can Yaman, Anna Castillo and Carmen Machi.
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